Salone del Mobile: out with a bang! 2018 edition was a recordApril 23, 2018
The famous Salone del Mobile (and its worldwide renowned Fuorisalone) went out with a bang and with a record edition: over 430,000 visitors from 188 countries in the world were registered in Milan during the event which ended on April, 22. It’s 26% more than last year.
Great satisfaction and optimism permeates the industry, main star of a showcase that represents, in the entire world, the best Italian and international design production: architects, furniture makers, industry operators, designers and simple enthusiasts crowded the pavilions of Fiera Milano Rho each and every day of the event, which in some cases was also open to the general public. Showing, this way, of the Salone del Mobile is not only an exhibition but also an experience attracting companies and creative minds, communicators and professionals from every corner of the world.
According to Claudio Luti, president of Salone del Mobile, the event is “a great resource for the Italian system, as it concentrates in one single moment and place the innovative excellence of thought and product”.
Equally successful was also the Fuorisalone with its 1372 events and 17 routes in the beautiful city of Milan. Entire neighborhoods were part of a real “movida” focused on design that was attended by many young people having fun after the professional events held during the day. Multicultural and multi-faceted the audience: from architects to designers, from bloggers to trend-setters, all enjoying aperitifs, happy hours and musical events. A collective toast to the excellence of Made in Italy.